The following paper deals with the distribution of products, namely the distribution of meat and meat products. Distribution means spreading the product to the whole market so that a large number of people can buy it. The distribution channel is inseparable from other components of the marketing mix such as promotions, pricing and products. Decisions about the physical distribution to potential consumers are important strategic decisions, while distribution channels help control the flow of products and services from the point of production to the end consumers. Therefore, this paper gives an insight into the flow of goods and the storage processes on the example of the company "Drniška pršutana doo". The paper is conceptualized in several parts. The first part of the paper describes distribution and its meaning, while the second part emphasizes the importance of choosing the right distribution channel to gain a competitive position in the market. The following two sections focus on logistics-distribution centers, whose main role is to reduce the cost of holding supplies and to move goods faster, and to store goods, in this case meat and meat products, where it is extremely important to comply with legal requirements to preserve product quality. The last section describes the process of product preparation and the distribution of meat and meat products in the company "Drniška pršutana doo".