This paper presents the business insights of company Pik Vrbovec plus d.o.o. which possesses all the economic principles of work and business. Pik Vrbovec is the largest and most modern company in Croatia in meat manufacturing industry, and is also the market leader in the region. Pik Vrbovec is raising livestock with its sister company Belje plus doo as well as buying the meat from croatian farms, which is the reason Pik Vrbovec is recognized for having quality and local meat from the croatian village! In the production facility itself, Pik Vrbovec employs eight hundred workers, with the most modern production in this region in Europe and beyond, that consist of robotic equipment. The logistics and warehouses of Pik Vrbovec are interconnected, since Pik Vrbovec owns warehouses with large capacities and has temporary spaces for fast flow of goods (cross dock) across the whole country. Pik Vrbovec's marketing is responsible for strong campaigns that attract customers inside and outside Croatia, The team invests energy and modern knowledge on daily basis in order to obtain and satisfy customer's needs and desires as efficiently as possible. One of the most important business functions is sales, with over a hundred sales representatives in charge of sales in Croatia, along with their managers who support them, as well as the Final consumers.