This bachelor paper thoroughly analyzes an entrepreneurial project of opening a self-service laundry named "Eco&Clean" in the city of Split, Republic of Croatia. The paper is structured into two key parts: theoretical and practical. The theoretical part includes an analysis of various definitions and classifications related to entrepreneurship, entrepreneurs, and entrepreneurial projects. Additionally, the role of women in entrepreneurship is analyzed, highlighting their contributions and challenges they face in the business world. The practical part of the paper provides detailed insights into the key components of the entrepreneurial project "Eco&Clean", offering specific information on planning, organization, and implementation of the project. Special attention is given to calculations assessing the financial feasibility of the project, including costs, revenues, and potential profitability. The purpose of this paper goes beyond just analyzing the business project. It has a broader aim - to raise awareness of the importance of gender equality in entrepreneurship and to promote environmental protection awareness. Through this project, the aim is to promote sustainable entrepreneurship and women's entrepreneurship.